Launching 'Catapult programme' by Malpani Ventures

At Malpani Ventures, we understand the numerous challenges faced by a startup founder and believe that access to funding should not be a time-consuming hassle.

We launched our MVP programme in 2022 to provide an accelerated funding pathway for pre-seed stage companies

Todayโ€™s macro-environment has resulted in several startups being unable to raise a follow-on round, as investors have become reluctant to bet large sums without adequate traction. Our Catapult programme offers a unique opportunity for such startups.

Launching - Catapult, an accelerated funding programme, designed specifically for companies that have made significant progress but are not yet at the stage where larger investors are interested.

We are backing ALL THINGS B2B!

We intend to deploy capital worth $300k to $500k in exchange for 5% to 10% equity in seed-stage companies!

If you're building ๐—•๐Ÿฎ๐—• ๐˜€๐—ผ๐—น๐˜‚๐˜๐—ถ๐—ผ๐—ป๐˜€ ๐—ถ๐—ป ๐˜€๐—ผ๐—ณ๐˜๐˜„๐—ฎ๐—ฟ๐—ฒ, ๐—ต๐—ฒ๐—ฎ๐—น๐˜๐—ต๐—ฐ๐—ฎ๐—ฟ๐—ฒ, ๐˜€๐˜‚๐—ฝ๐—ฝ๐—น๐˜† ๐—ฐ๐—ต๐—ฎ๐—ถ๐—ป๐˜€, hospitality, ๐—ฐ๐—น๐—ถ๐—บ๐—ฎ๐˜๐—ฒ ๐˜๐—ฒ๐—ฐ๐—ต ๐—ฎ๐—ป๐—ฑ ๐—บ๐—ผ๐—ฟ๐—ฒ, check us out! We are keen to partner early with founders to solve hard problems for Indian and global businesses.

Do apply here or refer your founder friends for the programme:

Why should you apply?

  • Term Sheet to promising founders within 30 working days and feedback for each startup within 14 days

  • Access to patient capital from a single-family office โ€“ We want to help build companies until they IPO! We reserve a substantial amount to follow-on in promising startups

  • Significant reserves: Willingness to follow on with adequate reserves

  • Access to a network of other B2B focused founders + investors

Due diligence process at Malpani Ventures is enumerated here:

Our diligence process

Dhruv Sane
January 4, 2023

At Malpani Ventures, for all new investments, we undertake thorough diligence for a period of 4 to 6 weeks before issuing a term sheet. One oft-asked question from founders and investing peers alike is this: โ€œIf you invest so early, why does your diligence take so long?โ€

Who should apply?

  • B2B Startups across all Industries with a track record of 2+ yrs

  • Companies that have raised funds between $100K to $500K.

  • Demonstrable progress through paying customers.

If you are a founder or a team of co-founders passionate about building in India to solve Indian problems, or building in India to solve global problems, then you should apply

Our views on B2B businesses here:

The Sane View, by Dhruv Sane
Building B2B startups in India
Namaste Dear Reader, The B2B (Business-to-Business) opportunity in India is a core area of focus for me and I spend a lot of time looking at startups in the space. Given the capital-deficient (previously), labour-heavy structure of the country, B2B supply chains have developed in a unique manner to allow them to operate on wafer-thin marginsโ€ฆ
Read more

At Malpani Ventures, our objective is to fund frugal innovation in India in a broad range of sectors within B2B (mid-market or Enterprise customers in India or global markets).

We will strongly prefer founders who:

  • Understand their market and customers well

  • Have/ are building an unfair distribution advantage.

  • Seek to build a 10x product/ solution

ย We are agnostic to both experienced and first-time founders. Your unique customer or problem-solving insights in a sector help us evaluate your application better.

Apply here:


Team Building Insights

Assembling the right team and nurturing the ideal company culture can make or break your startup's growth journey. This blog unveils practical strategies, real-life hacks, and a checklist to empower your early-stage startup with the right people and an environment that thrives.

Define Clear Roles and Responsibilities

To foster growth, establish crystal-clear roles and responsibilities. A well-defined structure ensures each team member knows their contribution, minimizing overlap and boosting productivity.

Example: Clearly outline a Customer Success Manager's responsibilities: "Own client onboarding, monitor satisfaction, and identify upsell opportunities."


Embrace the Power of Specialization

In today's world, each role demands expertise. Specialized roles, like UX/UI designers or DevOps engineers, enhance efficiency and quality within your product development cycle.

Example: "Our dedicated UX designer streamlined our interface, leading to a 20% increase in user engagement."


Cultural Fit Matters

Culture aligns and motivates your team. Prioritize candidates who align with your startup's values, ensuring a cohesive and harmonious work environment.

Example: "During interviews, we assess candidates' values to ensure they resonate with our commitment to innovation and collaboration."


Hacking the Hiring Process for Optimal Growth

ย Leverage Your Network

Tap into your industry network for potential hires. Personal referrals often yield candidates who not only possess the necessary skills but also understand your business niche.

Example: "Our CFO was recommended by a fellow entrepreneur, bringing financial acumen and SaaS insights."


Showcase Your Company's Vision

Attract passionate candidates by sharing your startup's vision and the problems it aims to solve. Vision-driven individuals are more likely to commit wholeheartedly to your growth journey.

Example: "Through our website and social media, we communicate how we're revolutionizing supply chain management, attracting professionals who share our vision."


Task-Based Assessments for Skills

Supplement interviews with task-based assessments. This offers a practical view of candidates' skills, enabling you to assess their problem-solving abilities directly.

Example: "For our developer role, candidates solve coding challenges, revealing their creativity and coding proficiency."


Cultivating a Growth-Promoting Culture

Foster Continuous Learning

Encourage a culture of continuous learning through workshops, webinars, and certifications. This investment sharpens skills and keeps your team updated with industry trends.

Example: "We offer monthly webinars, where team members share insights, keeping everyone well-informed."


Celebrate Wins, Big and Small

Acknowledge and celebrate achievements, whether they're milestones in product development or personal growth. This cultivates a positive atmosphere and motivates the team.

Example: "Our monthly 'Innovation Spotlight' recognizes outstanding contributions, igniting healthy competition."


Constructive Feedback Loops

Constructive feedback fuels improvement. Establish open channels for feedback, allowing team members to voice opinions, share ideas, and collectively elevate the startup.

Example: "Our weekly feedback sessions empower each team member to contribute suggestions for better workflow."



Assembling a growth-propelling team and fostering the right culture is paramount. By implementing the strategies, hacks, and adopting a checklist outlined in this blog, your early-stage startup will be equipped to surge ahead on your journey of innovation and success.โ€ƒ



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